Mission
TO BRIDGE THE GAP BETWEEN
FUNDAMENTAL BUSINESS CONCEPTS AND THE CREATIVE GENIUS
OF BEAUTY PROFESSIONALS AROUND THE WORLD.
Vision
A PARADIGM SHIFT IN THE
BEAUTY PROFESSIONAL'S PERSPECTIVE
FROM A VOCATIONAL HOBBYIST TO THAT OF A
SMALL BUSINESS ENTREPRENEUR
Core Values
RESPECT THE EDUCATION
provide valuable information, resources, and tools
RESPECT THE BUSINESS
to strengthen one's ability to build a profitable business
RESPECT THE CRAFT
using the specific skill set, talents, and abilities
RESPECT THE PERSON
of our primary focus, the beauty professional